Archive
Radiodays Europe 2015 – Day Three
Day three of Radiodays Europe in Milan, Italy kicked off with super insightful presentation by Dennis Clark, VP of Talent Development for iHeartMedia.
“These are the good ole’ days,” he started. Afterward I asked him for the Radio Stuff Podcast why he believes that. “Because if you’re good and you have an audience and listeners are connecting to you that is a product and they’ll follow you.” Clark referenced Howard Stern’s successful move to SiriusXM and Chris Evan’s jumps from BBC Radio 1 to Virgin Radio to Radio 2.
On stage, Clark offered a road map to building a successful radio show.
He talked about the importance of defining roles and shared the initial roles outlined for Ryan Seacrest’s Show in 2005. He suggests revisiting personality profiles two times a year because life changes and you need to be able to reflect those changes on air. For instance, you might get engaged, divorced, lose a lot of weight, or your young child starts going to school.
Clark made it clear there can only be one captain on the show and that is the host. “Every time you open the mic you have a new listener. Like a good party only one person opens the door to welcome the new people to the party. (On radio) that is the host. Introducing the around. Make them feel included.”
It’s also important to Clark for shows to identify what they do as either “branding” or “humanity.” In the slide below, the bigger the cloud the more dominant of a role it plays on the show.
There were great presentations throughout. Even I got a chuckle from the big room on Tuesday when I reimagined opening lines of famous novels to make a point about the power of a declarative sentence vs. asking a question.
Here is a link to a blog written by Steve Martin (Just as funny and talented, but this one blogs) for Earshot Creative summarizing the “30 Ideas in 45 Minutes” session. Thanks to James Cridland for snapping the photo (really you should sign up for his newsletter: JamesCridland.net — you know it’s a smart piece because it ends in .net) and loads of appreciation to Nik Goodman for having me on his session. You can check out his fine company BOUNCE, right here.
Some of my takeaways…
You can’t innovate without action.
To do social media well you need to invest in people and technology. And you need to do social well. (Sidebar: Snapchat is where it is at right now. Though that trend could vanish in the next six seconds.)
Your enemies and your flaws aren’t terrifying and gruesome. Think of them as future partners and your true distinctive features. Embrace them both.
Visualizing radio is unneccessary and getting less clunky and more exciting to do and do well. Make sure it enhances the on-air content and the show brand.
Up Next
The convention concluded with the announcement that Radiodays Europe 2016 will be held in Paris, France.
Loads more Radiodays Europe talk on Thursday in this week’s Radio Stuff Podcast. Subscribe to the Larry Gifford Media “Radio Stuff” email and each Tuesday you’ll receive an email with all sorts of stuff about radio. Sign up here.
Radiodays Europe – Day 2
Elvis is in the Building!
Whoa! Talk about information overload. What a crazy day. It started early for me paling around with my new buddy Elvis Duran. The Z100 and iHeartMedia syndicated morning host kicked the morning off with a chat in front of 1,200 delegates. But, before he took the stage he chatted on the Radio Stuff Podcast. (As did all the speakers I’m featuring here today.)
Sneak preview! Duran on Program Directors, “To be a coach as if I’m in a sporting event — if I’m a football player. I need someone to whisper in my ear what the play is, what our goal is for that play and for that game, and be there to be a cheerleader for me. And when I have a bad show I want them to come up and say, ‘Hey, you know what? You’ll have a good show tomorrow. You’ll have a good game tomorrow. Let’s work on these things and you’ll be better tomorrow. That’s what I need from a manager.”
G Whiz
Media Strategist David G. Hall (Former PD of KFI and others) offered up “Five Simple Tools to Make Your Show Better,” including the idea of “partnership.” This is one of the first thing a show, a host and management need to do. Work together to express expectations, roles, and responsibilities. It goes both ways and trust is one of the key ingredients to make it work. He also suggested shows prepare their shows as early as possible and then upgrade it throughout the day as your show prep marinades in your brain and new (better) ideas surface.
Does Anyone Have Ira Glass’ Phone Number?
This was a great session by WNYC producer and host of the Death, Sex and Money podcast Anna Sale. If you can’t get Ira Glass to plug your podcast that’s okay, but use other podcasters to promote your show, “podcasts are what grow other podcasts.” It’s simple logic really. It’s more meaningful when podcast listeners hear about your podcast on another podcast because they can download it immediately. If they’re driving and hear about it on a radio show they’re likely to forget by the time they reach their destination. She preached the importance of keeping podcasts intimate which includes the hosts being vulnerable. And shareability is key. So, it’s preferred podcasts are more evergreen than pinned to a news hook, because the tail of listening is so long and episodes are consumed during binges.
Hey Facebook Listen Up!
“Facebook needs us, more than we need Facebook.” Those words are still echoing through my head. Danish Broadcasting Corporation Audience Researcher Rasmus Thaarup was full of social media insights. He believes as Facebook clears the clutter of cat videos and such, quality content — the kind radio provides — will be cherished by Facebook. And he’s already seeing results in increased impressions as they use it to deliver visual add-ons to their radio content (pictures, videos) without paying for them. His group also closed over 100 social media profiles this past year and are focusing on pages for true personalities / characters and radio station main pages.
He’s also big on SnapChat. Here’s his slide explaining why it’s a great fit for radio:
Radio is Sick in the Head
Consumer psychologist Adam Ferrior diagnosed radio as borderline personality order. This session was one of the most interesting and creative.
For instance, Ferrior contends radio’s competition is not other radio or audio or video or TV or movies — it is people doing nothing. We need to change people’s behavior. The easiest way to do that is to get people to do something for you. It’s counter-intuitive, but it’s real and it’s called the Ben Franklin Effect. Ikea implements it and creates massive customer loyalty by making you assemble your own furniture. What then would a radio station look like that was run by Ikea? I’m glad you asked.
No More Pranks
This is M
el Greig aka the “Royal Prank DJ.” Read about the incident here if you’re not familiar. I am impressed with how open and honest she is about the whole incident and aftermath. She shared death threats that she received through social media, admitted she spiraled into a 12-month depression, and she is adamantly opposed to radio hosts pranking unsuspecting victims in the future. “Don’t do it. The joke has to be on us. Take the piss out of yourself.”
Day 3 of Radiodays Europe is Tuesday. Follow along with #RDE15
A reminder all of these guests will appear on the Radio Stuff Podcast, which flights and jet-lag willing will post on Thursday. Subscribe to the Larry Gifford Media “Radio Stuff” email and each Tuesday you’ll receive an email with all sorts of stuff about radio. Sign up here.
Radiodays Europe: Getting Out of the Comfort Zone
So, this week I’m off to Milan, Italy for Radiodays Europe. The response I’ve received from the U.S. and Canada is measured, if not skeptical, and a tad bit insulting to our radio brothers and sisters around the world.
“Radio days – what? I never heard of it.” – This is the typical response I receive followed by, “it’s cool you get to go to Italy. Enjoy it.”
Translation: This must be a way to write off a trip to Italy on your taxes. I get it.
“You know, Larry, you’re going to find Europe, the U.K. and the rest of the world are about 10 years behind us, but by all means see for yourself.”
Translation: There’s nothing for U.S. radio to learn, they’re all copying us!
The reality of it is, I’m excited to be going. Yes, I love Italy. But, frankly, I love radio more. In the past five years, I’ve met some crazy talented, creative, radio trailblazers from around the world and I anticipate nothing less at Radiodays Europe. For me, I learn loads by getting out of my comfort zone. This should do the trick.
Here is what I anticipate most:
1. Terror & Breaking News: There is a lot to be learned from people who have experienced and reported on terrorism. In one session, we will be hearing about #Je suis Charlie from two French newsrooms; Radio France and of Radio France International. As terrorism refuses to recognize borders, we must learn from our radio friends who have been faced with it becoming a local story.
2. The Royal Prank: Funny is subjective and in some cases deadly. I’ve been fascinated with what happened when 2DayFM pranked a London hospital pretending to be the Queen and Prince Charles checking up on then-pregnant Kate Middleton. Three days later one of the nurses they fooled committed suicide. The story continues to make headlines as recent as last week when an Australian court ruled the radio station violated the law and now faces huge fines. Mel Greig, the host who impersonated the Queen, will elaborates on what happened, what she’s learned through it all and what lessons the radio industry can take from it.
3. Morning Show Successes: I hope Z100’s Elvis Duran and BBC Radio 2’s Chris Evans are honest and transparent with us. These guys have hugely successful breakfast / morning shows. Both hosts will be in attendance to hopefully help us better understand what makes them work. I interviewed Evan’s assistant producer Graham Alban’s last year and I hope the host is as forthcoming and thoughtful.
4. Millennial Insights: I content kids don’t hate radio, we just haven’t made it compelling enough for them to care about it. It should be instructive to hear how others are capturing the attention of the next generations and getting them to consume (consciously or not) the radio. Presenters from Serbia, Belgium, Sweden, Germany, and the UK will all share insights.
5. The Role of the Radio DJ: This is important. In the wake of Apple plucking one of radio’s greatest DJs from the BBC, it is prescient to have a discussion of the evolution of the radio DJ and the important role curation plays in the future success of music radio.
6. Radio’s Social Media Strategy: There are a number of sessions focused on social media. I bet none of them will satisfy every GM I’ve ever met in radio who wonders, “how do we monetize twitter?” But, I look forward to hearing how others are delivering cool social media experiences for their audiences, how they’ve increased real engagement with their brand, and just listening to success stories from the front lines of radio’s internal struggle with social media.
7. People: Meeting new people and reconnecting with old friends can be inspiring. Hearing people’s “radio stories” and triumphs is a highlight of these events. Often the most interesting people are sitting with you in the audience. Get to know them. Have a drink. It’s fun to spit ball ideas with smart people who “get” radio.
SIDENOTE: Strange to me that there really is no session around sports radio; coverage, the format, play-by-play.
Starting this weekend, I’ll be blogging about my Radiodays Europe adventures at LarryGifford.com, live tweeting @giffordtweet and filing stories in the U.S. for Talkers.com and in Canada on Airchecker.ca. Listen for a full recap of my experience on the Radio Stuff Podcast.
FOR ONE DAY ONLY; ELVIS WILL BE IN THE BUILDING
Elvis Duran, one of America’s most popular radio personalities, is a headliner at this year’s Radiodays Europe in Milan, Italy (March 15-17, 2015). Duran will take the stage and pull back the curtain on the Z-100 Morning Show which is based in New York and heard in 70 markets across the country.
Duran is excited for the opportunity, “I’m honored to be participating in this event. This is a great chance to show how connected we all are through the power of radio.”
Joining him on stage is the Vice President of Talent Development for iHeartMedia, Dennis Clark. Dennis’ role is to nurture the best and most talented radio people in the industry and he works directly with key radio personalities, such as Duran and Ryan Seacrest. They’ll discuss how to create a show that consistently delivers huge audiences, and will reveal the ingredients that makes Elvis Duran the most listened to Top 40 Morning Show in the states.
GIFFORD HEADS TO MILAN, TOO
In a much lower-profile billing, I will be a workshop leader on Sunday (“Fast & Furious”) and co-presenting a session on Tuesday (“30 Ideas in 45 Minutes”). In addition, I be blogging here and on Airchecker.com, filing exclusive reporters for Talkers.com, recording the Radio Stuff podcast in Milan, tweeting whenever possible @giffordtweet, @theradiostuff and facebooking on the Larry Gifford Media page.
RELATED: Radiodays Europe founder and manager Rolf Brandrud featured on the Radio Stuff Podcast
BUT, WAIT! THERE’S MORE
I’m excited that the U.S. radio industry will be well represented this year’s. Here are just some of the other notable U.S. presenters and workshop leaders making the pilgrimage to Milan March 15-17.
- Anna Sale, producer at WNYC, is leading a session on “Death, Sex and Money; How to Start and Succeed with Podcasting.”
- David G. Hall, media strategist, is presenting a session titled, “Five Simple Tools to Make Your Show Better.”
- John Vorhaus, creative consultant, is leading a workshop on “Your Radio Brand” and presenting a session on “How to be Funny When You’re Not.”
- Steve Jones, music industry veteran, is hosting the session, “Be Like a Rock Star!”
- Larry Rosin, Edison Research, is diving deep into the “Stream Battle.”
- Marty Garrison, VP Technology for NPR, is co-presenting “What if Technology Was Your Best Friend After All.”
- Joel Sucherman, Sr. Dir. Digital Developments for NPR, will discuss “Mobile Apps; More Than Just Live Radio.”
- Dennis Clark, VP Talent Development for iHeartMedia, is presenting a session on “Making Radio Personalities Relevant in 2015.”
- Warren Kurtzman, President & COO of Coleman Insights, is discussing, “Aristotelian Dramaturgy – How to Create Compelling Personality-Driven Content.”
- Bryce Clemmer, CEO of Vadio, is co-presenting a session on “Radio Worth Watching.”
- Rob Green, VP of Streaming for WideOrbit, is presenting “From Linear to Digital.”
The complete list of sessions and speakers and ticket information for Radiodays Europe is available at www.radiodayseurope.com
Radiodays Europe
Launched in 2010, Radiodays Europe is the largest and most important international radio conference in the world. It is also considered to be the best with high quality content, great speakers and a huge program with over 100 speakers in 55 sessions over 2½ days. In 2014, it attracted 1300 delegates from over 60 countries.
Clocks, Spots and Sponsorships – Oh My!
I recently monitored seven news-talk radio stations across the country to analyze their spot loads, sponsorships, and programming clocks. The stations were all Top 20 radio markets with varying ownerships (iHeart Media, Cumulus, Bonneville, Cox and others).
Among my findings…
Stations average just over 16 minutes of commercials and promo time per hour in morning and afternoon drive. That includes blinks, :10s, :15s, :30s, and :60s. That being said, one station was as high as 20 minutes each hour while another was a low as 12.
On the whole, these stations seem to abuse the PM drive listeners more than the morning drive audience. Nearly all are guilty of loading up more commercials and longer stop sets on the drive home. Several stations increased the spot load by three minutes in PM drive, another punished listeners with a seven minute commercial break.
Six of the seven stations have neglected their live streaming presentation with overlapping audio, announcers cut off, out-dated spots, commercials replaced by extended (120 second) show promos or worse (four minutes of PSAs). Luckily, no one was using rights-free music to fill the void.
As it pertains to sponsorships, five to 10 “name mentions” per hour for news tags, traffic center, studio sponsors, etc. seems to be the average. These are name mentions only with no call to action. However, I listened to one station that only had one element sponsored the whole hour — and it was a little sad. On the flip side, there was a station that sponsored everything and sometimes with as many as three different clients simultaneously. That particular station had a whopping 23 sponsored elements in each hour.
The clocks were all different; some had long segments and long spot breaks while others chose bite-sized segments and easy-to-swallow commercial breaks. There are stations trying to sweep the quarter-hours to increase AQH, others are driving for occasions with non-stop teasing, and then there are the hosts who just talk and talk and talk in hopes of extending TSL — or more likely they’ve abandon all formatics in favor of their ego.
It was an interesting exercise that reminded me about the importance of balance. Like with everything in life, radio shows need balance. Too many spots, too long of a segment, incessant commercial breaks, or a NASCAR approach to sponsorships all get in the way of the listening experience. Oh, and stations please assign someone to listen to the web stream often, take notes, and fix ‘em.
Top 10 Posts of 2014!
Each year I find it gratifying to look back and take stock. It’s been a fun, frustrating-at-times, insightful, enlightening, empowering year thanks in a large part because of you. What I write on these pages is a reflection of what I’m experiencing in the world as it relates to radio. Here are the posts that drew the most attention this year for one reason or another.
10. Stop Questioning, Start Creating. This was a talent-focused piece on how to best engage listeners and a plea for the world to stop asking so many questions. It’s an engagement device that really doesn’t work as well as you think it does.
9. 1,000 Miles of Radio Listening. This entry was inspired while moving my family from Seattle, WA to Atascadero, CA. It reflects my time in the role as a real radio listener. (Spoiler: Radio remains, to my dismay, mostly cliché, predictable, forgettable, and crammed full of poorly written commercials.)
8. Radio is Overloaded. I WANT to love radio, but I am increasingly dissatisfied with the return on my investment of time. Gang, we got a spot problem. There’s way too much clutter.
7. Building a Championship Team. Sometimes we need to look beyond the four walls of the studio or station to be inspired for greatness. This entry focuses on Seahawks coach Pete Carroll and how he built a World Championship team.
6. How to Quit Your Radio Job in 10 Steps. There is going to come a time when you want out of your radio station. Here is how to do that with dignity and grace.
5. Fun Cannot Be Formatted. This was a 50% inspiration and 50% kick in the ass. A major portion of people in radio have forgotten how to have fun. The future success of the industry depends on the spontaneity of personalities and giving them permission to try new things and fail.
4. Six Tips for Co-Hosting a Radio Show or Podcast. Co-hosting a radio show or podcast seems like it should be easier because there are two of you, but that also means there are twice the problems. Here are some tips to get you started in the right direction.
3. Making Sense of Another Radio Firing. Anthony Cumia, the second half of Opie & Anthony, was fired by SiriusXM over the weekend for a series of offensive tweets he made about African-Americans after a woman physically assaulted him in New York City. I examine the firing from a radio perspective.
2. Seven Hours with Tom Leykis. This my takeaways from spending the day with former radio star turned internet radio star Tom Leykis. Tom doesn’t hate radio. He says he’s been doing it too long, made too many millions off of it and has too many friends still in it to hate it. “I love radio. NOT the appliance, but the concept.”
1. Prepare for the Pink Slip. This entry is the most viewed blog post of 2014 and it also originates from my day with Tom Leykis. It is full of advice from Tom to those of us still working in the traditional radio business.
Don’t Be a Serial Hater
It’s not news that our society and media love to build things up and then tear them down. The latest example is the This American Life produced podcast “Serial.” As the final episode of season one is about to post, there is a ripple in the force of “Serial’s” success.
“Serial” captured magic in a bottle. It’s a podcast that investigates a 15-year old murder case and the conviction of Adnan Sayed. Millions are listening, some even waiting in anticipation for its weekly Thursday release. Personally, I’m a fan. In my house, it was a topic of conversation at Thanksgiving with friends, fodder for the weekly Skype call with the in-laws, weekly hypothesizing with radio clients in Cape Town, Los Angeles and Ithaca and one night my wife and I chose Serial over TV and listened together. It’s even beginning to influence the way I’m telling stories and using audio on my podcast Radio Stuff.
The Deal with Ramsey
Despite the early positive press, my own tongue-wagging, the very successful season two fundraiser, and the ever-growing audience for the show there are some in the media who seem to want it to go away now or pretend it’s no big deal.
I’m not sure why.
Mark Ramsey of Mark Ramsey Media is one of them. He dismisses it as “overrated” on his Facebook page with a link to an article by Variety. I rebutted in the comments of his post suggesting his comment was shortsighted and he encouraged me to read the article and listen to his podcast. I’ve done that now. It inspired this post.
The Case Against “Serial”
“The podcast is really no more or less engrossing than the countless other true whodunits common all over movies and TV. Even an average episode of a relatively low-profile TV staple like NBC newsmagazine “Dateline” routinely features cases like Syed’s; you could even argue recreating these crimes for TV is a more sophisticated form of storytelling.”
Variety criticizes “Serial” for being unoriginal and using tried and true storytelling methods. And then later declares “Serial” irrelevant to the success of future podcasts, because it’s too unique and difficult to recreate. Oh, and there’s more.
“The problem with “Serial’s” success is that it won’t represent an inflection point for podcasts for one simple reason: Even if the hype for this show grows to a level where it brings podcasts exposure to a new audience segment perhaps even more sizable than that of current core podcast devotees, there’s little else like “Serial” for this wave to listen to that will keep them around to sample more content.”
In their podcast “Media Unplugged,” Mark Ramsey and Tom Asacker decided to rebuke one article’s claim that on the heels of “Serial’s” success this is the golden age of podcasting. Here are some of their arguments. (My comments are italicized and in parenthesis.)
- “I was met with a splash page asking for donations to fund a second season.” (Crowd sourcing worked! Not sure why that is a negative. If pop ads bother you I might suggest exiting the internet altogether.)
- “Only 15% of Americans are listening to podcasts, it’s not a dramatic change from before “Serial.”” (That’s 47 million people and growing. The golden age of TV was the late 1940’s and 50’s but there are far more people watching TV today than then. This seems irrelevant to “Serial’s” success or the argument against being a golden age of podcasts.)
- “Being #1 on iTunes doesn’t mean it’s popular. The iTunes ranker is not a reflection of popularity it’s an algorithm – momentum and comments rather than raw popularity. Plus, the iTunes ranker is not the sum total of podcast consumption.” (For some reason this seems like a personal issue with Ramsey. I’m guessing if “Media Unplugged” became #1 on iTunes he wouldn’t parse popularity versus momentum and comments, which also seem like perfectly fine factors of popularity.)
- “”Serial” has 18 million exposures less than an average episode of NCIS on CBS.” (NCIS is the #1 drama on TV. “Dateline,” which is probably more appropriate to compare, maxes out at 7 million viewers. But, since when are we judging radio/audio content success versus TV? We never have. It’s a ridiculous comparison.)
- “There is an orgins story to this podcast: This American Life launched it. It’s a platform and all these distribution points called public radio stations.” (So, this is the old “don’t try this at home, kids” warning. I think most smart people in the radio/audio space realize the impact that had, but that shouldn’t keep them from trying or also launching podcasts on the backs of established brands)
- “They used the “what happens next” method of storytelling, the genre “murder mystery” is as old as Agatha Christie, and the style as old as Dickens. Somehow in the world of podcasts it’s fresh.” (Excellent. We should be using every trick in the book. There’s no need to recreate the wheel. Good storytelling is good storytelling.)
- “Most podcasts are like most blogs, most books, and most music; if they’re hitting maybe tens of thousands of downloads then they are lucky.” (This only further proves the growing success of podcasts. Two years ago experts like Mark and Tom wouldn’t have uttered podcasts and blogs in the same sentence as books and music. Now they’re putting them on equal ground. Either books and music have failed horribly or podcasts have risen in the ranks.)
The Opposite of Prosecution
Maybe I’m a glass half-full guy, but “Serial” makes me excited. And not just for podcasting, but for radio. I can hear a whole new wave of personal journalism on news-talk radio stations right around the corner. I can imagine newscasts with that familiar, intimate tone, personal asides and anecdotes (or “folksy” as Variety called it) that sucks you into the “Serial” narrative.
As a news-talk PD I was passionate and supportive of enterprise reporting and in-depth investigations and I believe “Serial” has cleared the way for commercial radio stations to move forward in that direction with gusto. Yes, there’s a risk it won’t work. Which means there’s a chance it will work. Go for it.
The model of launching a podcast off the success of a radio show is one that any radio station in the country could duplicate with varying degrees of success depending on the strength of the brands involved. You could also launch podcasts off of non-media brands or TV partners or local celebrities. Be creative. Use this as an idea starter.
I’m not sure why it’s a negative to borrow successful story-telling techniques. Regardless if it’s from CBS, Agatha Christie or Dickens, it all seems like good company to keep. Look at cable news. They built 90% of their programming on the models talk radio created. I guess my point is sometimes we get so concerned with being original and unique or “innovative” that we forget about “cultivation” and “ideation” which allows you gather all available assets, ideas and thoughts and repurpose them to greater success. We should do more of this.
And finally, with all due respect to the naysayers, I think anytime any audio content captures the imagination of people or the media, we should celebrate it. Far too often radio and audio creators crossover onto print, digital and TV for all the wrong reasons. “Serial” seems like just the lightning rod our industry needed to regain our swagger and expand our personal definitions of what’s possible in this space as it pertains to content creation, monetization and our definitions of success.
Radio Stuff “Radio News Quiz” – Week 2
The Weekly Radio Stuff “Radio News Quiz.” Each week in the Radio Stuff podcast I offer up 10 questions about this week in radio news. You can listen to the quiz and answers here or read them below and click on links to stories to reveal the answers. Good Luck!
LET THE QUIZ BEGIN!
1. What superstar singer decided to release his first new song in a longtime on RADIO first this week? (A: Click here)
2. At one point, he was the most listened to morning man in the U-S, this week his Spanish language show on SiriusXM was canceled. Who is he? (A: Click here)
3. The Mike Calta Show debuted this week on 102.5 The Bone in Tampa. What controversial host did he replace? (A: Click here)
4. KIIS 106.5, the home of Australia’s Kyle & Jackie O, removed WHAT from the station website this week, but may face legal challenges anyway? (A: Click here)
5. For 32 years, he’s been David Letterman’s band leader. At the end of this year Letterman is retiring, but this man promises to keep doing his radio show “Day in Rock.” Who is he? (A: Click here)
6. Over Labor Day weekend, Radio Station WDRC-FM in Hartford gave away hundreds of dollars away in a unique promotion. No one knew that a radio station was involved, until it was over. What did they do? (A: Click here)
7, What lightning rod ESPN TV host left his ESPN Radio Show in New York to join SiriusXM’s Mad Dog Radio this week? (A: Click here)
8. Which interview conducted by Nick Grimshaw on BBC Radio 1 this week went viral? (A: Click here)
9. What former Playboy centerfold, who just married Donnie Wahlberg last weekend, now has her own show on SiriusXM titled “Dirty, Sexy, Funny?” (A: Click here)
10. For several minutes Scottish radio host Robin Galloway thought he was off air, he couldn’t hear his co-host and his producer feared for his job. What happened? (A: Click here)
How many did you get correct?
1-3 – A participation certificate
4-6 – A gold star!
7-8 – You’re pretty smart
9-10 – Way to go! (virtual pat on the back)
Hello Missed Opportunity
A friendly note to my friends at CBS Radio. I read your press release about acquiring Eventful – a platform for artists and musicians to find fans and spew out movie times, concert dates, and festivals on your station websites.
It makes me sad.
Another opportunity for radio to hire content creators and we hand it over to automation. You blew an opportunity to add personality on your website and build relationships with fans in exchange for transactional clutter.
Congratulations on becoming another warehouse for movie times and a pass through for ticket brokers.